Kenner is an urban flipflop brand with high material technology. Their 2013 Winter Collection was themed “Singular Pairs”, and the setting played with the contradiction using oppositions between spheres and planes – sometimes turned into corners and cubes – of different sizes in a minimalist setting. The dramatic lighting brings out details and textures of the materials developed by the company.
photography by Mario Grisolli
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Project executed while in Ana Laet Com.
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Project executed while in Ana Laet Com.
ANIMALE is one the biggest Brazilian fashion brands, part of the Soma Group which includes international brands like Farm.
I directed the photoshoot and created the backgrounds for their Accessories Lookbook 2017/2018 entirely from paper, on the spot.
Concept: Ana Laet
Art Direction: Ana Asch
Photographers: Rolf Muller and Pedro Loreto
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Project executed while at Ana Laet Com.
2017
I directed the photoshoot and created the backgrounds for their Accessories Lookbook 2017/2018 entirely from paper, on the spot.
Concept: Ana Laet
Art Direction: Ana Asch
Photographers: Rolf Muller and Pedro Loreto
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Project executed while at Ana Laet Com.
2017
Concept, art direction, and photography direction for a series of posters for Shopping Leblon's Gourmet Spring campaign, matching flowers with special dishes made by the mall's restaurants for spring.
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created while at Ana Laet Com.
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created while at Ana Laet Com.
FINISH is a high end interior design store in Rio de Janeiro. In their sales campaigns, I arranged the products in hypnotic mandalas or played cuts and masking to convey the sale/half price off idea, with an eye-catching result.
Ads published in local magazine from CasaShopping, from 2012 to 2015.
Ads published in local magazine from CasaShopping, from 2012 to 2015.
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Ana Laet Com.
2012 - 2015